I was asked to redesign the Svengoolie website. I worked closely with him to design a site that embodies the same spirit of the show. I made the design playful and spooky. Sven fans had a very positive reaction to the redesign and web traffic increased drastically.
To market the site, we created a sticker set that fans can download to use on iMessage. I pitched the marketing idea to Sven and Weigel leadership, and they loved the concept. Svengoolie and I worked closely to develop strong design ideas for all of the stickers. I illustrated the set of 28 stickers we call "SvenMojis."
- Web design
- Concept design
- Marketing strategy & design